WRITTEN AND VIDEO CONTENT BUILDING PAGE RANK AUTHORITY IS A PATH TO THE TOP OF GOOGLE SEARCH ENGINE.
If you haven’t incorporated video and social media into your website, consider it a missed opportunity in your website marketing strategy. Let’s face it, and humans like to see what they’re getting and see who they are dealing with. Video and social media provide a plethora of opportunities to garner SEO authority in your market. With Google’s new algorithm modification Rank Brain, more is better and thoughtful is best.
GOOGLE RANK BRAIN
Rank Brain means learning and understanding the human-like search. So ask and answer questions for the consumer in your content strategies. Remember, many people search using voice on their mobile devices. This new signal in google is searching natural language, which can be vague, unedited, and even longer compared to typed search queries.
Think human SEO, relevant content, links, and meta-tags. Good content is what Google likes best. Good humanized content is what Rank Brain likes best. Understanding the reasons for these algorithm updates is crucial to your relevancy and authority in search queries. Updating your website and SEO is to capitalize on the evolution of the search engine changes and necessary to keep your authority on page rank.
YOU TUBE AND YOUR WEBSITE
Let’s talk YouTube: Your website and YouTube is a great example of a content-rich relationship. Producing YouTube videos pushing your products, brands, and services and embedding them into your website is a huge opportunity for page traffic. The more videos, the better.
Instagram, Facebook, and Twitter, to name a few, are just another target rich place to interact with your market.
THE IMPACT OF A WEBSITE REDESIGN
When redesigning your website and updating your SEO, try to remember what Matt Cutts (the former Google software engineer) said… “Write and design websites for humans, not machines. and your search engine ranking will take care of itself.”
Do you need help getting found in Google search? For more information about our web page SEO services, you may reach us at 757-963-1787 or contact us online. VISIONEFX takes SEO driven web design to a whole new level of excellence. Be sure to read our Google Reviews and see what our customers have to say about VISIONEFX.