Online Shopping Carts


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Ecommerce - Starting an Ecommerce Business


Online shopping carts is the software that drives your customer’s shopping experience

Business owners every day, are planning for a successful eCommerce website. Some are finding success, others’ frustration. Therefore it is crucial to understand the fundamental differences between your choices. Examples include custom shopping cart, prepackaged cart, and template system shopping cart.

Custom Open Source Shopping Carts

A custom-designed, open-source shopping cart is usually a fixed cost bid. However, costs are wide-ranging depending on who you hire. However, if you are processing 20 to 30 online orders a week, bearing the cost of an entry-level custom design cart is justified.

Advantages of having an open-source shopping cart

Easy to modify for any custom functionality. Moreover, you own the cart rather than renting space on a template-driven eCommerce hosting service.

Moreover, open-source carts are easy to migrate. For example, you can move your entire eCommerce website to a different web hosting provider. Furthermore, an open-source shopping cart system can be highly optimized for search engines.

Disadvantages of having an open-source shopping cart

Cost may be too much for small business start-ups. Therefore, if you have a small budget, then a prepackage shopping cart is an excellent place to start.

Prepackaged Shopping Carts

Prepackaged shopping carts are pre-made cart applications for purchase from third-party developers. Also known as ‘Plugins,’ these offer a standard array of online shopping functionalities. On the other hand, it is challenging to change the application source code. Most prepackaged carts costs range from $299.00 to $2200.00 and up.

Advantages of having a prepackaged shopping cart

You own the cart and is a very cost-effective for eCommerce start-ups

Disadvantages of having a prepackaged shopping cart

Prepackaged shopping carts are a third-party application. However, technical support is inadequate or non-existent. Furthermore, pre-made carts are challenging to expand, scale, or customize.

Template System Shopping Carts

Many web hosting companies offer a template shopping solution and are sufficient for a low-budget start-up. On the other hand, these systems do not permit custom modifications. In other words, they are proprietary systems built for beginners.

Advantages of having a template system shopping cart

Template shopping cart systems are relatively inexpensive. Cost range from $15 to $40 per month and are easy to use depending on your computer skill level.
They provide a testing ground for you to assess your online sales skills
Online and live support is usually pretty good for third party carts.
They are an excellent place for e-commerce beginners with a limited budget

Disadvantages of having a template system shopping cart

Hard to modify for any custom functionality.
You do not own the cart.
Cannot be migrated to a different hosting company.
Cannot be properly optimized for search engines.

If you decide to test the online waters with a template shopping cart, you’ll want to have a robust website presence to help drive traffic to your online products or services.


VISIONEFX is an eCommerce website design company. We provide services businesses throughout the United States. Services include; Word Press, Joomla, Drupal, Moodle, and Open Source web design. Our eCommerce experience includes; Woo Commerce, Magento, Open Cart, and Virtue Mart.

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