SEMINARS AND VIDEOS
There’s Marketing Gold In Your Digital Assets | Many companies have marketing gold laying around their office; hidden in computers or mobile phones. These untapped assets can give you a leg up on the competition if you market them correctly. Google wants to show its users text, documents, videos, photos and more. You can enhance your search engine results by taking advantage of this opportunity.
If you have a seminar, teaching session, marketing video, trade show, instructional video or webinar, you should post it on video hosting website. For example, You Tube or Vimeo are great video hosting platforms. And don’t forget to add a title and description to your video.
CONVERT POWER POINTS TO VIDEO
Convert Power Point presentations to video and upload them as well. You can also add voice overs or background music as well.
Just about everyone loves to watch a video. Recent statistics reveal have over 1,300,000,000 have been uploaded to You Tube. Furthermore over 300 hours of video are being uploaded every minute. In like fashion Facebook video and Microsoft Vimeo are growing exponentially.
MULTIPLE STORES & LOCATIONS
Companies can leverage multiple locations. Google allows stores, companies and businesses to register all their individual locations in Google My Business. If you have more than 10 locations, Google will let you manage these from one spreadsheet. See: Google Business Listing Tool
PHOTOS & GRAPHICS
Google and other search engines love to show photos, images and graphics in their search results. The images in your Web site may start appearing in search results depending on the amount of imagery you use and its related search query.
ADDING SEO TO YOUR IMAGES
1) Use keywords or key phrases in the image file name.
Example: <img src=”red_rubber_ball.jpg”>
2) Use the same keywords or key phrases in the ALT TAG.
3) Keep the image near the supporting content or text on the Web page.
4) Upload your images to popular photo sharing sites.
Adding videos, listings and images to your web site will give your business a competitive advantage as Universal Search grows and takes hold in all the popular search engines.
There’s marketing gold in your digital assets! Do you need help leveraging your business assets? Then you’ve come to the right place. We help to deliver the “wow-factor” to your website. Read what our customers have to say about VISONEFX on Google Reviews.
Visionefx Creative Director Ricardo Vidallon has been in the creative business of advertising, cable broadcast, animation and the World Wide Web for more than two decades. His work has been featured on the Christian Broadcasting Network, Inc., Fox News and NBC Entertainment.