WHAT IS THE BEST EMAIL MARKETING SYSTEM?
Email marketing management applications are a great way to contact current and potential clients. Moreover, they are a great way to gather and collect new business leads. For instance, here are some options to consider when choosing the best email marketing that works best for you.
3RD PARTY EMAIL MARKETING SYSTEMS
Specifically, here is a quick list of the most popular email marketing applications.
1. Mail Chimp
2. Go Daddy Email Marketing
3. Constant Contact
4. iContact
COST RANGES FOR EMAIL MARKETING
For as little as $5.00 monthly for most small businesses and $150+ monthly for enterprise users. On the other hand, the cost depends on the number and frequency of emails you send each month. Above all, all these mail applications offer lots of power and functionalities. Furthermore, they also have lots of great analytic tools. For example, here are a few.
1. Analysis of opened emails (when email was opened)
2. Soft and Hard Email bounces
3. Why the email bounced
4. Comparative marketing statistics
They also keep updated on all the latest firewall and email hacking-spamming compliance issues.
CUSTOMER RELATIONSHIP MANAGEMENT APPLICATIONS
Custom CRM Email Marketing Applications include;
1. Pardot
2. Hub Spot
3. Infusionsoft, aka Keap
4. Marketo
5. Ontraport
Depending on your requirements, costs range from $1,700 to $15,000 annually.
HOW TO USE EMAIL MARKETING
Email marketing is excellent for staying in front of your target audience. Moreover, it allows you to raise your hand and say, “Hello there, remember me?” Furthermore, you can use your email marketing to send helpful information to your customers. For example;
1. How-to newsletters
2. Newsletters for trends and late-breaking news
3. Newsletters for tips, tricks, advice, and whitepapers
EMAIL MARKETING AND SEARCH ENGINE OPTIMIZATION
Do you use a third-party application or a custom email application? Above all, remember to post the full version of your email content on your website because this provides new, fresh, and relevant content and grows the number of pages your website contains. In other words, Google loves content.
ABOUT RICK VIDALLON
Rick Vidallon is President of VISIONEFX, a Web design company. They provide services to national companies and small to medium businesses throughout the United States. Reach Rick at (757) 619-6456 or info@visionefx.net
Also, see
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AVERAGE COST FOR A WEBSITE
ONLINE MARKETING VIRGINIA BEACH