What Separates Visionefx from other web design companies?
Every so often I am asked the following questions by prospective new clients; What makes our web design services different
from other companies? What sets us apart?
I have created a '12 point check list' of what to ask and what to consider
when shopping for web design and database services.
1) Question - “Do you have a portfolio area of ‘live websites’ demonstrating your creative and technical
skills?”
Every web design company exhibits
their own unique style and execution. At Visionefx you
may view up to 90 client
websites, live and online. Afterwards ask yourself, “Do
you like what you see?” Over time we have found
that clients ultimately chose our company for the
quality and uniqueness
of our designs.
2) Question - “I already have a website and would like to have it redesigned.’ Do you have any before and
after examples of redesigned work performed?”
In our ‘Website
Redesign’ section
you may view up to 30 live examples of what a website looked
like prior to it's redesign.
Many Visionefx clients request a website
redesign simply
because their business has grown due in part to the increased
business garnered from their website.
3) Question - “Do
you have a formal process that all projects go through and
will I be allowed to view the website before
my site goes live?' I want to be sure that I am completely
satisfied with the end product.”
Yes! We have a 'time-tested' and 'proven
methodology' to insure a successful and timely launch of
your website.
The formal
design process is as follows.
In preparation for web production we will maintain
communication with you via onsite meetings, E-mail, phone,
live web site visuals and,or Instant Messenger during the
preliminary production
stages for your review and approval the following;
A. Web Concepts – We share, brainstorm, discuss views and ideas with you to firm up the interface and creative
direction of your website.
B. Keywords and Search Phrases – We research and
review keywords and search phrases using several tools and methods to ‘search engine optimize’ your web site.
C. Wire frame – We develop
diagrams or wire frames to establish your primary navigation, to establish a roadmap in developing your web site framework.
D. Design Comprehensives – We build website comprehensives for your review, to establish the
look, feel and style of your web site.
E. Website
HTML, ASP build-out - After your approval of
the design comprehensives we start the web coding (HTML/ASP/ASPX).
We will provide you a live I.P. or web address where
you may view your website in production. Our clients
are free to test their websites for speed, content, browser
compatibility and operating system compatibility (PC)
and MAC OS).
4) Question - “Do
you have experience building websites across multiple industry,
product or service spectrums.’ Can
you build a website tailored to your business type or brand?”
At Visionefx you may sort through 15 web
business categories containing 120 websites
representing business categories from A to Z to include;
Allergy-Asthma, Architecture, Appellate, Arts, Antennas, Authors, Autos, Advertising, Banks, Bariatrics, Beauty, Boats,
Brokers, Builders, Business, Boutiques, Cancer, Career Services, Churches, Commercial, Communications, Construction, Court, Clubs, Credit, Directories, Ecommerce, Education, Electric,
ENT, Gastroenterology, Graphics, Gun-Pawn, HVAC, Industrial, Investor, Kids, Leadership, Library, Marketing, Marine, Medical, Ministry, Non-Profits, OB/GYN Group, Oncology, Orthopedics,
Painting, Plumbing, Probation, Propellers, Political, Property Management, Public Relations, Real Estate, Recycling, Rentals, Retail, Seafood, Sheet metal, Spa, Training, University,
Weddings and everything in between.
We also have 100
additional design concepts not linked or displayed in our
web site per NDA’s (non-dis-closure agreements) with
ad agencies and corporate clients. These websites
may be viewed upon special
request.
5) Question - “Will
you create unique one-of-a kind web designs for my site or
do you use pre-purchased
web templates for modification?”
At Visionefx we post designs ‘in
progress’ and
galleries of ‘finished’ designs. You may
browse up to 500 unique and customized designs on our web
site. Each and every one of our designs have been customized
and branded to a clients specific business or service. This
part of our formal web design process described in sec. 3D.
6) Question - “Do you have experience building ecommerce websites?”
Our website features an ecommerce website design section where
you may see and visit live ecommerce websites we have developed. If you are just starting
out we will advise you the best route to take when considering ecommerce. If you are a seasoned
pro, we will help you take your ecommerce application to the next level.
7) Question - “Will you help you to maintain, repair or grow our website?”
Since we opened our doors in 2000 we have been performing website
maintenance, online marketing and search engine optimization, graphic design and other related creative marketing task for clients who have contracted with us to be their ‘virtual
webmaster’.
For the ‘Do-it-yourself-crowd’ we also build our web sites so you will be able to maintain your own website, change or add text and photos using the inexpensive web editing
software, Adobe Contribute.
We tell our clients, ‘We are here for you over the long haul.’
8) Question - “Can you build a website that is search engine friendly.’ Do you understand search engines; can you demonstrate real-time results?”
Short answer is a resounding YES.
If someone ‘Googles’ for your services or products it is best to appear on the first page for any search query.
Same is true for results on Yahoo, MSN, AOL and Ask.com. We use Google as a benchmark because it is the most difficult search engine in which to achieve good ‘SERPs’.
(Search Engine Ranking Position)
Below is a small sampling of what we have achieved for national,
regional and local search results.
On Google search nationally (Allergy Asthma Doctors)
Our client 'allergydocs.net' is 1st page position 6 and 7 on the page 1
Search regionally (Allergy Asthma Doctors Virginia) they are position 1 and 2 page 1
On Google search regionally (Virginia Cancer Centers), our client VOA is position 2, page 1
Search regionally (Medical Oncology Virginia), our client is position 1, page 1 .
On Google search nationally (political consulting firm) our strategic business partner is position 1, page 1.
Bottom line, "No matter
how nice a website you have --- if no one can easily
find you on page 1 or
2 in the search engines you might as well have built your
website in the middle of the woods."
9) Question - “Can you provide web content, or help to write your copy?”
Visionefx has established a strategic partnership with Rourk
Public Relations. In today’s online market place it has become imperative for a website to communicate creatively as well as be grammatically correct.
From the creative point of view, your web copy or text must clearly convey your message to your visitors. From the search engine optimization (SEO) perspective, professional level
copywriting yields ‘professional level search engine ranking’.
Visionefx and Rourk Public Relations have joined forces in order to provide our clients a top-notch Internet Presence from start to finish.
10) Question - “Do you provide references or letters to underscore the reputation of your company?”
Every live website contained in our live portfolio contains contact forms, email addresses and phone numbers, all available to anyone to inquire about our performance and reputation 24/7. We also provide 10 to 12 referrals in our web design
RFP’s (Requests for Proposals)
Additionally Visionefx was featured in INSIDE BUSINESS, June 2007 as listed as one of the Top
Web Development Companies in Hampton Roads, Virginia 2nd year in a row.
We are listed in the Virginia Beach Economic Development Business Directory NAICS code: 541511 and we are also the
proud recipient of Verizon
Superpages 5 Star Rating.
Our clients
have always been our most important source of referrals!
11) Question - “Does your price include hosting and registering my domain name?”
In most cases your typical web hosting
cost will range from $108.00 to $143.00 per year. We strongly
advise that you obtain your own web
hosting and a domain
name (this is your website address). We emphasize that
you never put your domain name and hosting in control of
a 3rd party. Any web design company offering hosting
or domain name registration is simply re-selling these
services as a commissioned 3rd party provider.
We will help to walk you through this process and refer
you to the best
web hosting and domain
registration services
available.
In time your website and domain
name will
accrue value. Consider that 73% of all registered domain
names are not live, but have been bought up by squatters.
A number of years ago yellowpages.com was sold by a group
of attorneys who owned the name for several million dollars.
Even if your domain name is joebobsmith.com, it will still
accrue value. The longer a website and domain name is live,
the more valuable it will become.
Why? Overtime
your domain name and site gets linked and stored in the cache or databases of directories, search engines and other websites. ‘Squatters’ by up these expired
sites and domains and place ‘Google Ads’ or some other revenue generating service on these web pages.
Guard
and protect your domain name.
Treat
your domain name, as if it were your driver’s
license.
Case in Point.
I cannot count the number of times
when a client has told me that 'a friend' or 'freelancer'
set up their web hosting plan, now they have left town (or
no longer a good friend). This happens all the time.
You
have little or no recourse when this happens. In short, over
time your domain name and website will become valuable to
you and your
business. Guard it well.
12) Question - “What
are some of your largest and smallest clients'
what are the typical cost ranges for large and small
business websites?”
While we have the capabilities to do Fortune 100 level
work, our focus is progressive small to mid-size businesses
(SMBs - $50K to $50MM). Our quality, price points, breadth
of experience and level of personal attention is a perfect
match for businesses seeking a full service digital media
agency.
Some of these prestigious clients include; The Atlanta University Library, Bay Creek Golf and Resort Properties, LTD Hotel
Management Developers, KIS Computers, Tidewater Recycling, Corporation, Wilbanks Smith and Thomas, United States District Court and many more. Typically these sites range in starting
price from $7,500k to $25,000k.
Our small business clients include professional home based businesses, small offices and small retail websites ranging from $2,800 to $5,700.
Now that you have done your home work, consider that your website is one of the most powerful adverting vehicles that you have in your marketing arsenal.
It
is your 24/7 store front that is never closed.
A website is a compilation of video, television, radio and print all rolled into one very powerful advertising package. You have less than 5 seconds to communicate your online message before your visitor moves on to a more interesting website.
Visionefx associates have an extensive background in animation, graphic design and NY agency level advertising.
We understand communication and technology!
The World Wide Web is growing at a break neck pace it is essential for you to be proactive in growing and attending your web site to stay ahead of the competition.
We are here to help you achieve a
powerful Internet Presence,
Powerful
Sites, for Predatory
Markets.
About the Author
Ricardo Vidallon is company owner and creative designer for http://www.visionefx.net |