Claim Your Google Side Wiki
Google Sidewiki is a new Google
Toolbar Feature that helps you build communities around your
web site with one click.
With the increase in social media, blogs,
bulletin boards, forums, and consumer generated content/review
web sites and ratings, this new plug-in is sure to be a good
tool to have in your marketing tool kit.
Google's new feature:
Sidewiki enables users who have installed Google Toolbar to
contribute information alongside any page on the web, inside
of a simple sidebar UI. This information, which can include
text entries, links, and embedded videos, will be ranked by
quality and community ratings. For instance, on a site about
a specific beach town, a user could add a relevant YouTube
video showing local attractions. Once users opt in to the
feature, they'll be able to view annotations contributed by
other users within a browser sidebar, and can choose to hide
the sidebar at any time. Google Sidewiki also will not change
the appearance of any webpage " all Sidewiki entries
will be displayed only in
the sidebar.
The feature requires users have the latest version of Google
Toolbar installed. Google has a growing penetration, and deals
with major manufacturers to install the toolbar by default!
Below is a snapshot of how the Google
Wiki will look in your browser bar.

Users will be able to leave comments
about your web site and other web sites which appear as a
little side-bar next to your actual site. The side does not
appear until a user clicks the tab.
The comments can be voted up or down by other participants.
They can apply to the whole page or part of a page, and they
can be shared to other users even if they do not have the
search-wiki installed.
Participants with more powerful Google Profiles or Personal
Page Rank will have more influence in the comments. Also,
Google will analyze language so that ridiculous comments are
automatically discounted or removed. (The Google text police
are out in force.)
The web site owner can add a comment that
is sticky and will stay in the top of the comments. If you
are a web site owner or webmaster, this is a very good reason
to load Google Wiki right away and make your first post!
Below is a snapshot of the Hampton
Roads Online web site after clicking on my Google Wiki tab.
Take note of the link text in a snapshot
above for 'My blogs on Blogger'.
This is an extremely cool feature!
If you have a 'free' blog account on Blogger,
your Google Wiki posts are posted to your blog automatically!
This is a great time saver for users who have one or multiple
blogs.
For example, I have a marketing blog located
at http://gorillamarketing.blogspot.com. Each time I visit
a web site and post a comment using Google Wiki it automatically
populates my marketing blog! This is a great way to build
my blog with fresh content!
Now the big question is, 'Will any of this
help work in conjunction with my other search engine marketing
efforts?'
Let's wait and see...
About the Author
Ricardo Vidallon is company owner and creative designer for
http://www.visionefx.net
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